Understanding Zohran Mamdani's Style Statement: What His Suit Tells Us About Modern Manhood and a Changing Culture.
Growing up in the British capital during the 2000s, I was constantly surrounded by suits. They adorned businessmen hurrying through the Square Mile. They were worn by dads in the city's great park, kicking footballs in the golden light. At school, a cheap grey suit was our mandatory uniform. Traditionally, the suit has functioned as a costume of seriousness, projecting power and professionalism—traits I was expected to embrace to become a "man". However, before lately, people my age appeared to wear them less and less, and they had largely vanished from my mind.
Then came the incoming New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony dressed in a sober black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an innovative campaign, he captured the public's imagination like no other recent contender for city hall. But whether he was cheering in a hip-hop club or attending a film premiere, one thing remained mostly constant: he was almost always in a suit. Relaxed in fit, contemporary with unstructured lines, yet conventional, his is a typically professional millennial suit—that is, as typical as it can be for a generation that seldom bothers to wear one.
"This garment is in this weird place," says men's fashion writer Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the real dip arriving in the 1990s alongside "the advent of business casual."
"Today it is only worn in the strictest locations: weddings, funerals, and sometimes, court appearances," Guy explains. "It's sort of like the kimono in Japan," in that it "fundamentally represents a tradition that has long ceded from daily life." Many politicians "don this attire to say: 'I represent a politician, you can have faith in me. You should support me. I have authority.'" Although the suit has historically conveyed this, today it enacts authority in the attempt of gaining public confidence. As Guy clarifies: "Since we're also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." In many ways, a suit is just a subtle form of performance, in that it performs masculinity, authority and even closeness to power.
This analysis stayed with me. On the infrequent times I need a suit—for a wedding or formal occasion—I dust off the one I bought from a Tokyo department store a few years ago. When I first selected it, it made me feel refined and high-end, but its slim cut now feels passé. I imagine this sensation will be all too familiar for many of us in the global community whose parents originate in somewhere else, particularly global south countries.
It's no surprise, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's shape goes through trends; a specific cut can therefore define an era—and feel quickly outdated. Take now: looser-fitting suits, echoing Richard Gere's Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a significant investment for something destined to fall out of fashion within a few seasons. But the appeal, at least in some quarters, endures: recently, major retailers report tailoring sales increasing more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something exceptional."
The Politics of a Mid-Market Suit
Mamdani's preferred suit is from a contemporary brand, a Dutch label that retails in a mid-market price bracket. "He is precisely a reflection of his background," says Guy. "In his thirties, he's not poor but not extremely wealthy." To that end, his mid-level suit will resonate with the group most inclined to support him: people in their 30s and 40s, college graduates earning professional incomes, often frustrated by the cost of housing. It's precisely the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits arguably align with his proposed policies—such as a capping rents, constructing affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing this brand; he's a luxury Italian suit person," observes Guy. "As an immensely wealthy and grew up in that property development world. A power suit fits naturally with that tycoon class, just as more accessible brands fit naturally with Mamdani's cohort."
The legacy of suits in politics is extensive and rich: from a well-known leader's "controversial" beige attire to other national figures and their suspiciously impeccable, custom-fit appearance. As one British politician discovered, the suit doesn't just clothe the politician; it has the power to characterize them.
Performance of Banality and Protective Armor
Maybe the point is what one academic refers to the "enactment of banality", summoning the suit's historical role as a standard attire of political power. Mamdani's particular choice taps into a deliberate understatement, not too casual nor too flashy—"respectability politics" in an inconspicuous suit—to help him connect with as many voters as possible. But, some think Mamdani would be aware of the suit's military and colonial legacy: "The suit isn't apolitical; historians have long pointed out that its contemporary origins lie in imperial administration." Some also view it as a form of defensive shield: "It is argued that if you're a person of color, you might not get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, perhaps especially to those who might doubt it.
Such sartorial "code-switching" is not a new phenomenon. Even iconic figures once wore formal Western attire during their formative years. These days, certain world leaders have begun swapping their typical fatigues for a black suit, albeit one without the tie.
"In every seam and stitch of Mamdani's public persona, the struggle between insider and outsider is visible."
The attire Mamdani selects is highly symbolic. "Being the son of immigrants of South Asian heritage and a progressive politician, he is under scrutiny to conform to what many American voters look for as a marker of leadership," notes one author, while at the same time needing to walk a tightrope by "not looking like an establishment figure selling out his non-mainstream roots and values."
But there is an sharp awareness of the different rules applied to suit-wearers and what is read into it. "This could stem in part from Mamdani being a younger leader, skilled to assume different identities to fit the occasion, but it may also be part of his multicultural background, where adapting between languages, traditions and clothing styles is typical," commentators note. "White males can remain unremarked," but when others "attempt to gain the authority that suits represent," they must meticulously navigate the codes associated with them.
Throughout the presentation of Mamdani's public persona, the dynamic between somewhere and nowhere, inclusion and exclusion, is evident. I know well the awkwardness of trying to conform to something not designed with me in mind, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, image is never neutral.